MIAMI, MARCH 23, 2017 – Fans who follow the Miami Open can now get closer to the action on the court with new technology from SAP, the Official Analytics Provider for the tournament. For the first time at the event, SAP will be displaying key match statistics courtside through new LED screens that bring fans unique, data-driven insights in real-time. Sample stats featured on the LED screens will include service percentages and service points won percentages, fastest serve, number of aces and more.
“We are thrilled to be back at the Miami Open for the ninth year and to bring real-time stats and insights onto the court,” said Jenni Lewis, head of tennis technology for SAP. “The new courtside insights will help fans better understand the match unfolding before their eyes and further showcase SAP’s commitment to bringing the best tennis experience to fans.”
As part of our long-standing partnership with the Miami Open, SAP will continue to provide a portfolio of innovative solutions that bring fans even closer to the tournament action and provide unique, data-driven insights to WTA players and coaches throughout the tournament. These solutions include:
Fan Programs
Courtside LED Insights Screens: SAP will be displaying key match statistics courtside through new LED screens that bring fans unique, data-driven insights in real-time. Stats that will be featured range from service percentages, service points won percentages, number of aces, and more.
The Miami Open Tournament App – The Miami Open app enables fans around the world to follow the tournament no matter where they are, providing access to real-time scores, news, statistics, player profiles, schedules, videos and more. Available in English and Spanish and through the Apple Store and Google Play, the app is a go-to source for anyone looking for the most up-to-date tournament information, schedules and stats.
#SAPStatoftheDay and #SAPBestPlayer – Throughout the tournament, SAP will identify the best moments of the Miami Open and deliver match insights and player stats so fans can learn more about their favorite players and matchups.
Player/Coach Programs
SAP Tennis Analytics for Coaches – In partnership with the WTA, SAP rolled out its custom developed solution providing transformative insights that help WTA players and coaches analyze performance and optimize strategy before, during and after each match. SAP Tennis Analytics for Coaches was live at Miami Open last year and continues to be used by WTA players and coaches at WTA tournaments throughout the year.
The Tournament Performance Centre– SAP and the WTA developed the Tournament Performance Centre to provide players and coaches with deeper insights across a variety of matches, events, surfaces and player attributes, away from the court when they have more time and focus to digest all of the data.
“For nearly a decade, SAP has been an outstanding partner of the Miami Open Presented by Itau,” said Adam Barrett, Miami Open Tournament Director. “This year is no different as SAP continues to help this premier tournament evolve by engaging fans onsite and around the world, and helping players perform at their best through technology and data-driven insights.”
To learn more about SAP’s history with tennis, please visit www.sap.com/sponsorships.
Ticket for the Miami Open, March 20-April2, are available via the mobile app, www.miamiopen.com, or by calling 305-442-3367.
About the Miami Open presented by Itaú
The 2017 Miami Open will be played March 20-April 2 at the Crandon Tennis Center in Miami. The two-week combined event is owned and operated by IMG. The Miami Open is one of nine ATP Masters 1000 Series events on the ATP calendar, a Premier Mandatory event on the WTA calendar, and features the top men’s and women’s tennis players in the world. The tournament is widely regarded as the most glamorous on the ATP and WTA calendars because of its exotic Miami location, thriving nightlife, five-star hotels and restaurants, beautiful weather and beaches, and its celebrity appeal. For ticket information, call +1.305.442.3367 or visit www.miamiopen.com.
About Itaú
Itau is the largest Latin America privately owned bank, with approximately 95,000 employees and operations in 20 countries throughout the Americas, Asia and Europe. Itaú’s relationship with sport goes back to the 1970s, when Itaú first sponsored the Itaú Tennis Cup in Brazil in 1970. Itaú has been a sponsor of the Miami Open for the last six years, and also sponsors the Rio Open, the only combined ATP/WTA event in South America. Itaú also supports the Brazilian Women’s Tennis Circuit, only female professional tournament in South America, certified by the Brazilian Tennis Confederation (CBT) and the International Tennis Federation (ITF), as well as the Tennis Institute Training Center, responsible for the development of young, new talent.
About IMG
IMG is a global leader in sports, fashion and media operating in more than 25 countries around the world. IMG’s businesses include Events Media, College, Golf, Tennis, Performance and IMG Academy, Fashion, Models, Clients, Licensing, Joint Ventures, and creative management agency Art + Commerce. In 2014, IMG was acquired by WME, the world’s leading entertainment and media agency. Together, the companies offer an unparalleled client roster; strategic partnerships with sponsors and brands; and marquee assets across sports, entertainment, events, music and fashion.
